Content Tip: If you are planning to do anything, first of all, find a great content team. That’s the only thing you won’t regret later. And when I say this, it means the absence of a strong content team can often be a costlier oversight than anticipated.
No matter what business you want or have, no matter what startup you are planning, no matter what design you are building, and no matter how small or big your goals are, one thing that will always help you through your journey is true content.
✔ Creation in Perspective
To understand the profound depth and potential of content, consider this:
There are more possible iterations of a game of chess than there are atoms in the known universe. This number, often referred to as the Shannon number, is estimated to be between 10^120 and 10^123, whereas there are “only” an estimated 10^80 atoms in the universe.
Similarly, the digital content realm offers near-limitless potential waiting to be harnessed.
✔ Lesson
Much like how we all wish to achieve our life’s aspirations before we ‘kick the bucket,’ it’s essential that your content strategy doesn’t reach its culmination without truly reflecting your brand’s ethos. It’s less about sheer volume and more about crafting content that aligns with your vision, caters to your audience, and fuels genuine growth.
✔ Staggering Content Production Stats
- Every minute sees over 500 hours of video uploaded to YouTube.
- Daily, over 100 billion messages are dispatched on WhatsApp.
- 2023 counted 1.9 billion websites, with 600 million being blogs.
- Monthly, around 70 million new blog posts see the light of day on WordPress alone.
These numbers not only depict the dizzying speed of digital content creation but also highlight the boundless opportunities that lie therein.
